| Criteria / Feature | Us (Current) | Competitor A | Competitor B | Competitor C |
|---|---|---|---|---|
| Core Value Prop | [Our Value] | [Their Value] | [Their Value] | [Their Value] |
| Target Audience | [Our Audience] | [Their Audience] | [Their Audience] | [Their Audience] |
| Pricing Model | [$$$] | [$$] | [$$$$] | [$] |
| Feature: [Name] | ||||
| Feature: [Name] | ||||
| UX / Usability | [High/Med/Low] | [High/Med/Low] | [High/Med/Low] | [High/Med/Low] |
| Visual Design | [Modern/Dated] | [Modern/Dated] | [Modern/Dated] | [Modern/Dated] |